Beats Pill+ Speaker
Beats by Dr. Dre (Beats) introduced the Beats Pill+ speaker, the latest addition to the company's growing portfolio of exceptional wireless, Bluetooth products.
The Beats Pill+ sets a new standard for quality and design within the burgeoning portable speaker market and reinforces the company’s commitment to innovation and function, and most importantly, a premium sound experience for music fans. Beats is a leading audio brand co-founded by Dr. Dre and Jimmy Iovine and is part of Apple.
“When you obsess about sound the way that we do at Beats, portable Bluetooth speakers can be very tricky,” said Beats President Luke Wood. “We spent countless days, weeks, months testing for that perfect combination of form and function – small enough to travel but still big enough to feel the emotion of the music. That’s what you get with Pill+.”
“According to NPD, Beats is the current sales leader in the wireless category with its portfolio of Bluetooth headphones and speakers,” said Ben Arnold, industry analyst from The NPD Group. “Bluetooth continues to be a primary driver of growth in the wireless audio market, as Bluetooth headphones and speakers have grown 57 percent year to date. The increase in sales indicates consumers value having a premium audio experience along with the convenience of wireless.”
The new Beats Pill+ retails for $229.95 at Apple.com and authorized Beats retailers.