The Clock of Alonso and Button

Richard Mille announces new 10-year partnership with McLaren-Honda.

The Luxonomist. 26/02/2016

Richard Mille  announces a new long-term partnership with the McLaren-Honda Formula 1 team. It is a perfectly balanced partnership: both brands share a passion for modern technology, cutting-edge design and precision engineering.

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Richard Mille, Jenson Button and Ron Dennis

The Swiss brand, a relative newcomer to the watchmaking world, started making watches in 2001 but quickly established itself as one of the pre-eminent players within the industry, developing a unique, immediately recognisable architectural aesthetic.

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Richard Mille Flyback Chronograph.

Founder and CEO Richard Mille continues obsessively to push the limits of haute horlogerie, his engineers creating increasingly intricate, innovative and elaborate designs.

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McLaren team. (Photo: McLaren) Click to buy

In comparison, McLaren has established itself as one of grand prix racing’s most successful and enduring names, having won 20 world championships and 182 grands prix. This year, the team will celebrate its 50th anniversary on the Formula 1 grid (founder Bruce McLaren first raced a car bearing his own name in a Grand Prix at Monaco in 1966), while pushing hard to return to the front with works engine partner Honda.

The partnership will see Richard Mille timepieces grace the wrists of the team’s world champion drivers Fernando Alonso and Jenson Button, distinctive branding appear on the new MP4-31 car, and a commitment to develop a unique and exclusive series of exceptional calibres inspired by the tremendous heritage of the McLaren brand.

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