White Coffee’s BioCup
White Coffee Introduces Organic Single Serve Coffees in a Bio-Degradable and Compostable BioCup
Innovation is the hallmark of the Specialty Food Association’s Fancy Food Show this summer. White Coffee Corporation’s latest development, BioCup™ is the first to capture the ecological niche for biodegradable pods. While Earth Day celebrations herald recycling initiatives, a basic waste product – coffee pods from single serve coffee — are a recycling problem facing every household. BioCup™ is both compostable and biodegradable with 90% degradation after six months.
With the growth of single cup packaging comes increased responsibility for waste disposal and White Coffee is committed to be a good steward of the environment. «Our goal is to be the leader in the coffee industry in minimizing its environmental footprint,» says Jonathan White, Executive Vice President of White Coffee Corporation.
The popularity of the single serve cup is undeniable. According to the Seattle Times, «sales of coffee made in single-serve brewing systems, barely noticeable five years ago, now account for more than a quarter of every dollar Americans spend on coffee to drink at home. By 2018, market-research firm Mintel expects consumers to spend nearly as much on coffee pods as they do on bulk coffee».
The Fancy Food Show serves as a coming out party for industry advances. Manufacturers, buyers and opinion leaders gather at the Fancy Food Show to «ooh» and «aah» the exciting new offerings. The largest specialty food trade event in North America is held at the Javits Center in New York City from June 28-30th.
Consumers committed to «green» packaging will have a large selection of blends and flavors. These certified organic coffees evoke nature and the environment with earthy, deep and aromatic flavors. White Coffee presents the line of BioCup™ packaged coffees offered under the White Coffee moniker. White Coffee’s Bio-degradable and Compostable Organic Single Serve Coffee «BioCup™» is available in 11 flavors: Colombian, Breakfast Blend, French Roast, Full City Roast, Mexican High Grown, Peruvian, Rainforest Blend, Hazelnut, French Vanilla, Sea Salt Caramel and Chocolate Morsel.
White Coffee’s Single Origin, non-organic BioCup™ is available in Colombian Decaffeinated, Colombian Supremo, Ethiopian Yirgacheffe, Honduras Marcala, Kenya AA Ruiri and Sumatra Mandheling varieties. White Coffee’s «BioCup™» is available in retail outlets nationwide and will be offered in 10-count and 80-count boxes. The 10-count box has a manufacturer’s suggested retail price of $7.99. The cups produced will be 2.0 compatible, for use with the Keurig® system and similar coffeemakers.
White Coffee Corporation is based in Long Island City, NY and is a third-generation, family-owned coffee importing and roasting business in operation since 1939. As a core part of its coffee offerings, White Coffee is proud of its collaboration with prominent licensed brands.