Aura Scenting

Have you ever been in a fancy hotel and noticed that the air has a fresh, pleasing scent?

The Luxonomist. 22/04/2015
Aura Scenting
Aura Scenting (PRNewsFoto/Aura Scenting). Click to buy

Have you ever been in a fancy hotel and noticed that the air has a fresh, pleasing scent? Lonnie Kuenzli has – and he wants to bring that pleasant fragrance to homes across the country. «We’ve come up with a high-tech healthy way to scent your home», he explains.

«If you love the smell of real fresh squeezed orange juice or the smell of a lavender field in late spring and want to fill your home with exactly that, then we’re your new solution for home scenting«. It’s called Aura Scenting.

Kuenzli got the idea when staying in a Las Vegas resort hotel, and has spent the last two years working with a technical and engineering team to develop a scenting system that is affordable and can be used in a residential setting.

One Aura system is controlled by an electronic setting device and hooks up to the home’s HVAC equipment to dispense fragrance. The user can control the time the scent begins distribution and the fragrance strength. There is also a portable tower unit that plugs into the wall and dispenses the scent in a single room.

Aura Scenting 2
Aura Scenting (PRNewsFoto/Aura Scenting). Click to buy

The scenting is produced by natural oils which come from the Kuenzli family business. Some fragrance companies add propylene glycol as an extender but the Aura system is pure and natural.

«Essential oils can be an effective remedy for anxiety while promoting relaxation, focus and creativity,» says Kuenzli«. You can start with Valencia orange to energize and increase productivity, then switch over to lavender as bedtime».

Aura
Aura Essential Oils Cinnamon and Sweet Orange. Click to buy

The start-up budget for this project is $50,000, which will pay for a full production run and professional marketing. For $250, you can get a scent tower diffuser with cycle/day timer and a 325 ml canister of cold-pressed Valenciaorange oil. A single HVAC diffuser is available for $500.

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