Petcube Expands Distribution

To meet the growing product demand over the 2015 Christmas holiday season.

The Luxonomist. 20/01/2016

Petcubemaker of the innovative Petcube Camera that allows owners to watch, talk to and play with pets on their iOS and Android devices, announced early details of Petcube Protect, a new cloud-based subscription service that gives owners peace of mind when it comes to their pets and home property. To meet the growing product demand over the 2015 Christmas holiday season, Petcube expanded distribution with U.S. retailers including Best Buy, Brookstone and Nordstrom. Demand for Petcube was so high this past December that the product sold out at all retailers.

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Addressing a large, growing audience, Petcube connects owners with their pets in more meaningful ways. Petcube Protect, which will launch in Spring 2016, gives owners peace of mind when it comes to their pets and property. Customers will be able to subscribe monthly to get access to 10 or 30 days of video history depending on the subscription option, advanced motion sensing and sound detection capabilities, notification alerts, and a new auto-play mode for the interactive laser toy.

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Petcube Protect is designed to meet the needs of the average pet owner to help keep their pets happy and safe at home. All Petcube Camera owners will have the option to subscribe to Petcube Protect when the service launches. Conceived as a successful Kickstarter campaign less than two years ago, Petcube has emerged as a technology leader in the pet care industry, claiming a new category – Connected Pet – that sits at the intersection of Connected Home and Pet Care.

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In the U.S. alone, 65 percent of households or approximately 79.7 million Americans own a pet, according to the American Pet Product Association. Pets left alone for extended periods of time can be susceptible to depression and separation anxiety. There has been a rise in pet obesity with 54 percent of cats and dogs considered overweight or obese, according to the Association for Pet Obesity Prevention.

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«We are committed to leading the emerging Connected Pet category, innovating on our first camera product, and investing in the development of our next products and software services,» said Yaroslav Azhnyuk, CEO of Petcube, Inc. «We want to transform the technology space that caters to pet owners by continuing to create great products and building a unifying platform that improves the lives of people and their pets.»

The company plans to expand its international footprint and distribution in major markets around the world in 2016.

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