#AroundTheWorld

Marriott Rewards Members Will Have Access to Unique NBA Experiences in 12 Cities Around the World, Starting this Week in Johannesburg, South Africa.

The Luxonomist. 06/08/2015
Marriott NBA 1
Marriott International, Inc. and NBA partnership.

Marriott International, Inc. and the National Basketball Association (NBA) announced a partnership that makes the global lodging company the Official Hotel of several marquee NBA events around the world, including NBA Global Games 2015-16, NBA Africa Game 2015, and NBA Canada Series 2015.  Marriott is the first company to partner with the NBA across international games on five different continents.

The partnership tips off in Johannesburg, South Africa during NBA Africa Game 2015, the first NBA game in Africa, and includes NBA events in 11 other cities across BrazilCanadaChinaItalyMexicoSpain, and the UK.  Together, Marriott International and the NBA will give Marriott Rewards members exclusive access to NBA games and events in these markets.  The partnership will showcase Marriott’s award-winning Marriott Rewards program by bringing the excitement of the NBA directly to its 50 million strong member community.

Marriott NBA 2
JW Marriott Phuket Resort & Spa. Click for more information

Spanning Marriott’s global portfolio of 19 brands, including The Ritz-Carlton, JW Marriott, Renaissance Hotels, Marriott Hotels, Protea Hotels and AC Hotels, Marriott Rewards will host a series of private meet-and-greets with NBA legends and players for its Elite members and invite fans to take a virtual trip in the #AroundTheWorld photo and social sharing experience.

The first Marriott Rewards NBA legends meet-and-greet will be co-hosted by The Protea African Pride Melrose Arch Hotel in Johannesburg. Additionally, Marriott Rewards members in the U.S. can look for the opportunity to enter in an upcoming sweepstakes for a once-in-a-lifetime chance to win a trip and tickets to an upcoming NBA global event.

Marriott NBA 4
Protea African Pride Melrose Arch Hotel. Click for more information

«Basketball is one of the most popular sports in the world, and our partnership with the NBA gives us an opportunity to tap into a passionate fan base and communicate the breadth and depth of our portfolio,» said Karin Timpone, Global Marketing Officer, Marriott International. «Similar to what we are doing with music and entertainment, our NBA partnership helps us create memorable experiences for our Rewards members and amplify the benefits of the program for both new and loyal guests.»

Marriott NBA 3
JW Marriott Dongdaemun Square Seoul. Click for more information

«For our fans around the world, there is no opportunity more exciting than when live NBA games are played in their home countries,» said Emilio Collins, NBA Executive Vice President, Global Marketing Partnerships.  «Marriott International is a renowned brand with extensive global operations, and is the ideal partner to help broaden the reach of our games and engage more fans.»

NBA Global Games 2015-16, a series of preseason and regular-season NBA games around the world, includes a total of six NBA teams playing seven games in seven international cities.  Additionally, NBA Africa Game 2015 will take place Aug. 1 at Ellis Park Arena in Johannesburg, South Africa, and the NBA Canada Series 2015 will feature a record five teams playing an all-time-high four preseason games in MontrealOttawaVancouver, and Winnipeg.

Subir arriba

Este sitio utiliza cookies para prestar sus servicios y analizar su tráfico. Las cookies utilizadas para el funcionamiento esencial de este sitio ya se han establecido.

MÁS INFORMACIÓN.

ACEPTAR
Aviso de cookies
Versión Escritorio