Virgin Cruises Selects PortMiami

Sir Richard Branson Raises Virgin Cruises Flag In Miami.

The Luxonomist. 29/06/2015
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Sir Richard Branson and Virgin Cruises President & CEO Tom McAlpin raise flag in Miami (PRNewsFoto/Virgin Cruises)

Richard Branson, founder of the Virgin Group, announced that Virgin Cruises has selected PortMiami as the home port for its first cruise ship that will set sail in 2020. He also revealed Virgin Cruises has signed a binding Letter of Intent (LOI) with Italian shipbuilding company Fincantieri for three new mid-size ships.

Emerging through a cloud of iconic Virgin red smoke, Richard flew across Miami’s Biscayne Bay via helicopter landing at Museum Park. Joined by Virgin Cruises’ President and CEO Tom McAlpin, the two raised a Virgin Cruises flag to mark the cruise line’s official arrival in Miami.

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Virgin Cruises (Photo: virgincruises.com) Click for more information

«This is a very exciting day for Virgin and travelers around the globe,» said Richard. «We now have the right partners in place to build a world-class cruise line that will redefine the cruising experience for good. The Virgin Cruises approach will appeal to cruisers and non-cruisers alike, and we look forward to being in Miami and delivering an experience for people who want a new way to cruise.»

Virgin Cruises’ three new mid-size ships, of about 110,000 gross tons each, are slated for delivery in 2020, 2021 and 2022. Each ship will feature 1,430 guest cabins to host more than 2,800 guests. There also will be 1,150 crew on board to deliver the famed Virgin customer service. Embarking from PortMiami, Virgin Cruises plans to offer a range of seven-day Caribbean itineraries, with a Sunday sail date.

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Sir Richard Branson (Image from Virgin Cruises) Click for more information

Virgin Cruises’ binding LOI with Fincantieri is the first part of a two-step process with both companies committed to signing a contract in Q4 of 2015. The PortMiami agreement will be presented to the Miami-Dade CountyBoard of County Commissioners for their consideration and approval on June 30, 2015.

«Virgin is a customer built brand that listens carefully to what customers want and then works hard to deliver for them. We are committed to making waves in the cruise industry, and partnering with Fincantieri and PortMiami sets Virgin Cruises up to do just that,« said Tom. «Today’s announcement brings together important ingredients in our future success — Miami’s vibrant culture paired with the excellent Port infrastructure and Port team; and Fincantieri’s expertise in prototyping, their creativity and understanding of our vision.»

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Sir Richard Branson (Image from Virgin Cruises) Click for more information

Virgin expects the experts at Fincantieri to bring these ideas to life. Giuseppe Bono, CEO of Fincantieri, stated: «I am honored our company is the selected partner for Virgin Cruises for such an important development in the cruise industry. I’m convinced this choice will contribute to the expansion of the cruising audience, especially considering the market segment still has wide growth margins. I am sure that together, our teams will create cutting edge ships that deliver a memorable guest experience.»

Miami-Dade County Mayor Carlos A. Gimenez noted, «With the largest cruise port in the world, Miami is an exciting city that offers companies and brands an excellent environment for business. We are delighted to be selected by Virgin Cruises as their home port and I can’t wait to see their beautiful ships become part of Miami’sspectacular skyline.»

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Sir Richard Branson and Virgin Cruises President & CEO Tom McAlpin raise flag in Miami (Image from Virgin Cruises) Click for more information

Virgin is a leading international investment group and one of the world’s most recognized and respected brands. Conceived in 1970 by Sir Richard Branson, the Virgin Group has gone on to grow successful businesses in sectors including mobile telephony, travel and transportation, financial services, leisure and entertainment, health and wellness, and space tourism.

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