New Luxury Experience

Dar al Oud is the scent of luxury. The premium brand of 100% Oud oil has the finest long lasting scents to compliment all clients.

The Luxonomist. 11/03/2015
Andrew Steel shows the new range of Dar al Oud enriched with Swarovski crystals (PRNewsFoto/Treedom Middle East General)

Dar al Oud, a prestigious premium brand of products that have been made from 100 per cent Oud oil, has revealed its latest range of exclusive luxury products, which have been enriched with Swarovski crystals — offering its users a taste of a new luxurious and unmatched experience. This new range of limited edition products is set to make its debut at theSaudi Arabialeg of the World Luxury Expo, an event that throws the spotlight on the world’s most prized collection of luxury goods and experiences for the most discerning clientele, which will be held on 11th-13thMarch 2015at the Ritz-Carlton Hotel inRiyadh.

«It is a great opportunity to be working with Swarovski, one of the top ten luxury brands in the world. This strategic new partnership will result in the development and release of new high quality products fromDar al Oud«, saidAndrew Steel, CEO of the Treedom Group. «TheKingdom of Saudi Arabiahas long been known as the world’s biggest Oud oil market and the Saudi market remains highly lucrative, consisting of consumers with incredibly high purchasing power combined with an appreciation for luxury goods. After our success in participating at the Saudi Health and Beauty Exhibition last year,Dar al Oudis excited to announce the launch of an exclusive range of Oud Oils, with customized bottles embellished with over 7,500 crystals from Swarovski on each bottle. This is a limited edition offering, which will only be available at the World Luxury Expo inMarch 2015«.

Treedom Investments Ltd. Photo: Treedom
Treedom Investments Ltd. Photo: Treedom

«We are pleased to work in collaboration withDar al Oudto create this exclusive Oud oil crystallized package in time for the World Luxury Expo inRiyadh. The beautiful packaging strongly helps in the efforts to packageDar al Oudas a luxury brand widely renowned in theMiddle East«, concludedViroj Sukpitak, Managing Director, Swarovski (Thailand) Limited.

Dar al Oudis the scent of luxury. The premium brand of 100% Oud oil has the finest long lasting scents to compliment all clients. The uncompromised quality and purity of 100% pure Oud Oils leaves unique scents that exudes sophistication and indulgence. In order to create such memorable scents,Dar al Ouduses naturally extracted essential oils from our award winning plantations.

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