BMW Group Remains the World’s Leading Premium Car Company
The BMW brand achieved its best-ever first half-year, topping the million mark for the first time ever by this point in the year.
BMW Group sales achieved their best ever June, with sales in the month totalling 232,620, a 2.1% increase year-on-year. It was also a record first half-year with sales of the BMW Group’s three premium brands, BMW, MINI and Rolls-Royce, increasing by 5.0%; a total of 1,220,819 vehicles have been delivered to customers around the world so far this year.
«June rounds off our best ever first half-year and the BMW Group remains the world’s leading premium car company,» commented Dr Ian Robertson, Member of the BMW AG Board of Management with responsibility for Sales and Brand BMW. «We’ve already sold more than a million BMW vehicles this year, which is a new first-half-year record. June also saw our successful electrification strategy expand still further to include the MINI brand, meaning customers can now choose from nine electrified BMW Group vehicles. With sales of these models up by eighty per cent compared with the first half of last year, we’re looking forward to celebrating delivery of the 200,000thelectrified BMW Group vehicle later this year,» he continued.
TheBMWbrand achieved its best-ever first half-year, topping the million mark for the first time ever by this point in the year. Global BMW sales totalled 1,038,030 units, an increase of 5.2% on the same period last year. Sales of BMW brand vehicles in June totalled 192,873, up 2.0% compared with the same month last year. A wide range of models throughout the range contributed to this growth. Sales of the BMW X1 increased 45.2% (136,748) in the first half-year while deliveries of the BMW X5 increased by 10.6% (89,958). BMW 1 Series sales grew by 6.5% (91,802) in the first half-year, while deliveries of the flagship BMW 7 Series increased during the same period by 26.9% (32,290).
June saw the arrival of the MINI Cooper S E Countryman ALL4 in the dealerships, the ninth electrified vehicle from the BMW Group which is available to purchase today. The popularity of the BMW Group’s innovative premiumelectrified vehiclescontinues to grow at a rapid rate: in the first six months of the year, a total of 42,573 BMW i, BMW iPerformance and MINI Electric vehicles were delivered to customers, an increase of 79.8% on the same period last year. First-half-year production of electrified vehicles totalled 51,725. The BMW Group is well on track to achieve its target of selling 100,000 electrified vehicles in 2017.