AT&T and Telefónica announced plans today for a limited trial of AT&T’s home security and automation service in Europe. By licensing the AT&T Digital Life platform, Telefónica can offer trial users a wireless home automation platform all managed through an easy-to-use, web-based user interface. AT&T independently owns its platform, allowing for others to license a turnkey solution. AT&T Digital LifeTM is an IP-based, all wireless, home security, smart automation and energy management solution, all contained in an easy-to-use mobile app. Telefonica is the first company to license AT&T’s Digital Life platform.
“Telefónica is making the right move at the right time here to be an industry leader, because the connected home industry is growing quickly”, said Kevin Petersen, President, AT&T Digital Life. “The collaboration between Telefónica and AT&T gives OEMs and developers another channel to extend new services to global markets. There is no better platform for the connected home than Digital Life. Our service excels in security, ease-of-use, and the platform is built to expand and be open to third party technology”.
“We want our customers to have access to the best selection of digital products and services, and we believe that connected home services will provide consumers with greater convenience, control, and peace of mind”, said Michael Duncan, Telefónica Group Chief Marketing Officer. “AT&T Digital Life is the best-in-class Connected Home platform. When you add Telefónica’s local market insights, trusted brands, and innovative operating businesses — it is a winning combination”.
AT&T is working with Telefónica to deploy the software and on-the-ground resources needed to operate the trial. AT&T can customize the user experience to be managed and hosted by Telefónica. AT&T Digital Life offers several benefits to international providers interested in a home automation offering, including lower entry costs into a market that can potentially generate new revenue streams and reduce churn.
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