Inside the Nature of Motion
Nike Design advances the potential of the human body through a synergy of form, function and motion.
For the occasion of Milano Design Week 2016, 10 progressive contemporary designers join Nike to explore Natural Motion through various mediums. Some works are conceptual — foreshadowing future technologies — and others practical. In many cases, materials unique to Nike, such as Flyknit, have been applied.
American Lindsey Adelman’s designs are influenced by structural forms found in nature and the visual tension that results from mixing hand-blown glass with machine-made metal elements. Adelman’s light installation is inspired by the Natural Motion of plants. It comprises two light fixtures, each incorporating multiple phases of natural development into a single, cohesive form. The forms communicate through vibrational movement in an effort to capture the elusive mystery of nature within the constraints of industrial components.
Italians Enrica Cavarzan and Marco Zavagno are the founders of Zaven, a multidisciplinary creative studio that studies the interaction between communications, design and art through product, graphic and installation design, as well as creative direction.
Trained as a furniture maker and sculptor, Italian Martino Gamper pairs a hands-on approach to making with an interest in reusing or repurposing materials, both raw and refined. Displayed within a specially constructed domestic environment, Gamper’s collection of drums creates a commentary on the rhythm of Natural Motion by stretching technical Nike Flyknit textiles over laminated plywood forms and securing them with Nike laces.