The Elegance of MisuraEmme

For three generations, MisuraEmme has remained faithful to strong, binding values: 100% Made in Italy projects, created with a focus on craftsmanship and environmental sustainability, which feature a high level of customization.
These qualities are recognized and exported beyond national borders through a process of internationalization and by capitalizing on the company’s corporate know-how.

The layout of the large exhibition space, designed by Mauro Lipparini, was arranged to provide an overview of the products in the catalogue, while demonstrating the company’s ability to meet the requirements of a total look for the living and sleeping areas – areas created through a perfect harmony of furniture, upholstery and accessories.

The “contemporary villa” concept is divided into rooms that communicate with each other through the striking use of transparencies: a leitfmotif that is present throughout the entire exhibition stand, which is also characterized by the use of wood panelling as a functional element, integrated in the furnishings and no longer purely decorative.

An 18 sq m winter garden provides the backdrop for two living areas, standardized by the choice of colors, a uniform mood that makes it easier to interpret the space without a continuous solution: Nero Marquina, Gray Elm, Fumed Oak and Ash alternate in a dynamic interplay enhanced by special bronzed metal partitions. The collections and walls are upholstered with refined materials in original combinations.