The collection was a celebration of the unification of the brand’s different ready to wear labels and styles. The Menswear collection celebrates outerwear shapes redefined for relaxed weekends, including trench coats, topcoats, duffle coats, military pea coats and parkas, and introduces a new bag shape The Satchel alongside new shoe designs The Driver and The Derby.
Over 700 guests attended the show including Steve McQueen, Brooklyn Beckham, Mark Ronson, Josephine de la Baume, Tinie Tempah, Jourdan Dunn, Amber Anderson, Ed Skrein, Florence Kosky, Ben Gregory, Liam Gardner, Jack Garratt, Lee Jong Suk, Dermot O’Leary, George Barnett, Gabriel Kane Day Lewis, Nick Grimshaw, Toby Huntington-Whiteley, Johannes Huebl, Dougie Poynter, Hu Bing, Alex Lawther, Josh Whitehouse, Jack Guinness, David Gandy, Jim Chapman, Jamal Edwards and Rafferty Law.
Models walking the show included the brand’s current campaign stars Sol Goss, Louie Johnson, Ruth and May Bell, Eliza Fairbanks, Hayett McCarthy as well as Chinese singer and actor Kris Wu, who made his runway debut. British singer-songwriter and 2015 Mercury Prize winner Benjamin Clementine performed live from the centre of the venue, accompanied by a specially created band including a cellist and The Libertines drummer Gary Powell.
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