When was the last time that you discovered a half used lipstick, blush or mascara at the bottom of your purse, in a bathroom cabinet or hidden around the house? Some products even date back years since they’ve last been used, and they are proof that we tend to hoard makeup. Stowaway Cosmetics looked to Poshly, to survey over 4,000 women in the US about their purchasing habits and how they use (and don’t use) makeup in their daily lives. The results were astounding.
Traditional cosmetics companies aren’t manufacturing sizes that are designed to be finished, so it’s no wonder that women don’t ever make it through the products they own. The supersizing of makeup and its impact on women is an untold consumer issue with concerning implications for safety. Taking a closer look at the outcome of the survey, Stowaway is poised to solve this imminent problem plaguing the $60 billion beauty industry, a demand for remarkable products you love to wear in sizes you can carry and actually finish before expiration.
Stowaway’s ‘right-sized’ model offers women exactly what they’re looking for – safe, eu-compliant beauty essentials in universally flattering shades, formulated with the best quality ingredients for high-performance wear, like Hyaluronic Acid, Coconut Oil, and Wild Mango Butter. Stowaway’s direct to consumer business model, prestige formulations and award winning portable packaging combine for a unique cosmetics solution that is half the size and half the price.
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